CONTENT STRATEGY
Take your brand experience from ordinary to extraordinary with a solid content strategy
A content strategy ensures that your content is aligned with your brand’s objectives, resonates with your target audience, and contributes to your overall business growth and success. We’ll create one for you.
Improve your targeting by focusing on content initiatives that serve your marketing objectives
Before you start crafting your content, you need a professional content strategy that ensures you’re using the right keywords, showing up at the right places, and publishing at the right time. This will help you prioritise the content initiatives that deliver the highest impact and ROI.
What our content strategy service includes
Keyword Research
Compiling a list of your existing content assets, including web pages and social media posts
Target Audience Analysis
Analysing your audience to gain insights into their demographics, behaviours, and interests
Content Pillars
Researching and establishing foundational topics that align with your brand's objectives
Editorial Calendar
Planning and organising your content schedule to ensure the timely delivery of content
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